When someone has a legal issue that they feel passionate about, they can set up a Case Page on CrowdJustice that explains what the case is about and why they need help funding it. That person, the Case Owner, sets a deadline and funding target of the amount they need to raise to help offset the costs of taking their case forward.
Only when the funding target is met do the pledges get collected and backers’ cards get charged. If the funding target is not met, the pledges made do not get collected.
Case Owners can also set a second, Stretch target, in order to accommodate the funding needs of their case. Backers' cards are charged for any amounts raised after the initial "all or nothing" target is achieved.