The individuals who’ve already given to your campaign are your biggest supporters, and you can use our platform to blind-email them, which means you can’t see their names and emails, but our system will send whatever email you compose to all of them.
Additionally, these emails are separate from CrowdJustice's general marketing emails, allowing for a personalised touch directed solely to your campaign supporters.
Here’s how to get started:
Log in here to go to your case owner dashboard.
Click on the “Email Backers” tab (see screenshot below).
Click “Draft New Email Now” You’ll be able to choose a “from” name, create a subject, and of course type the email text.
“Submit for approval” when you’re done, and we’ll send it out to everyone!
When is the best time to email your supporters with updates? Some good options include…
Anytime there is a noteworthy development in your case. A court date, a deadline..
At the end of your campaign’s first day
48 hrs in
At the end of your first week
At the start of your final week
With 48 hrs remaining
With 24 hrs remaining
What should you say in your email?
Always start with a “thank you” and then, depending on how things are going, tailor your emails to align closely with your campaign’s story.
Adding a personal touch, such as specific updates or milestones, can significantly enhance donor engagement.
Ask them to share your link on social media
Ask them to forward the email to 5 friends
Provide them with a case update to keep them involved - Highlighting specific milestones your campaign has achieved will help to keep your backers informed and motivated.